High End Market
Prada Fall Winter 2011 Advert Campaign
Prada. 2011. Prada Advertising Campaign Archive. [ONLINE] Available at: http://www.prada.com/en/collections/advertising-campaign/archive/woman-fw-2011.html?adv=adv-content3. [Accessed 17 December 15]
High Street Market
House of Holland Resort 2015 Advert Campaign
Figure 2. Pinterest. 2015. House of Holland Resort 2015. [ONLINE] Available at: https://uk.pinterest.com/pin/434738170258821279/. [Accessed 20 December 15].
Task 1b: Fashion Communication: Two images of Visual Merchandising for Retail Analysis
Prada Fall Winter 2011 Window Display in Milan
Pinterest. 2011. Prada Autumn/Winter 2011. [ONLINE] Available at: https://www.pinterest.com/pin/59532026298484715/. [Accessed 20 December 15].
Calvin Klein 2013 Window Display for Chinese New Year in Jakarta, Indonesia
http://displayhunter2.blogspot.co.uk/2013/02/ck-calvin-klein-snake-skin.html. [Accessed 20 December 15].
Task 2a: Cultural communication: 3 images for Creative Context
Architecture
D’HOUNDT+BAJART Architects & Associates
Location: Lille-Lomme, Nord, France
2014
Photographed by Julien Lanoo
visit it
Arch Daily. 2014. D’HOUNDT+BAJART Architects & Associates. [ONLINE] Available at: http://www.archdaily.com/546319/boa-canteen-d-houndt-bajart-architects-and-associates. [Accessed 29 December 15].
Quote in references to Sailor Ripley's jacket in 'Wild at Heart' 1990.
“Guy at Nightclub: You look like a clown in that stupid jacket.
Sailor: This is a snakeskin jacket! And for me it's a symbol of my individuality, and my belief... in personal freedom.
Guy at Nightclub: jerk.
Sailor: C'mere.”
Quote taken from 'Wild at Heart by David Lynch 1990
Sailor: Did I ever tell ya that this here jacket represents a symbol of my individuality, and my belief in personal freedom?
Lula: About fifty thousand times.
IMDB. 1990. Wild at Heart by David Lynch. [ONLINE] Available at: http://www.imdb.com/title/tt0100935/quotes. [Accessed 29 December 15].
Nicholas Cage in Wild at Heart by David Lynch in 1990
Pinterest. 2013. Nicholas Cage in Wild At Heart, a film of David Lynch . [ONLINE] Available at: https://uk.pinterest.com/pin/337066353332207825/. [Accessed 29 December 15].
Hacked Gadgets. 2007. Snake Skin Car . [ONLINE] Available at: http://hackedgadgets.com/2007/02/14/snake-skin-car/. [Accessed 29 December 15].
Task 2b: Cultural communication: 3 images for Cultural Context
70s vs. 90s vs. 2010:
Twiggy Photographed by Justin de Villeneuve, Vogue, April 15, 1970
Vogue UK. 2014. The Best Braids of All Time: From Princess Leia to Beyoncé. [ONLINE] Available at: http://www.vogue.com/866034/the-best-braid-hairstyles-of-all-time/#1. [Accessed 29 December 15].
North Beach 90s photo shoot
Pinterest. 2013. 1990's. [ONLINE] Available at: https://uk.pinterest.com/pin/517562182146730455/. [Accessed 29 December 15].
Alexander McQueen Spring/Summer 2010
'Platos Atlantis' dress
Pinterest. 2013. Alexander McQueen. [ONLINE] Available at: https://uk.pinterest.com/pin/101471797827257324/. [Accessed 29 December 15].
My other possible idea and images for Task 2b:
Medusa concept:
The Head of Medusa, 1617-1618 by Peter Paul Rubens
Peter Paul Rubens. 1617-1618. The Head of Medusa. [ONLINE] Available at: http://www.peterpaulrubens.net/the-head-of-medusa.jsp. [Accessed 29 December 15].
Medusa by Jim Starr
Jim Starr. 2010. Original Medusa. [ONLINE] Available at: http://www.screenprintjim.com/#/medusa/. [Accessed 29 December 15].
Rihanna for GQ's 25th anniversary 2013 by Damien Hirst
GQ Magazine. 2013. GQ's 25th anniversary cover star: Rihanna by Damien Hirst. [ONLINE] Available at: http://www.gq-magazine.co.uk/girls/gq-girls/rihanna-damien-hirst-gq-cover-pictures/viewgallery/5. [Accessed 29 December 15].
Task 3: Your Communication: Contextual analysis and concept
A new direction for the snake skin print trend.
Denotation of Snake Skin print: exotic, safari, nature, desert, poisonous, wildlife, tropical, heat, jungle, slimy, curvy, poisonous, deathly
Alternative use Idea 1:
As for my own alternative use for the trend of Snake Skin Print, I have chosen to take the reptile print and use it in a window display for Salvatore Farragamo SS 15 collection, whilst adopting an Egyptian theme of Cleopatra who historically, was bit by a snake (An Asp) in 30 BC.
Product to place: window display/ visual merchandising
As for the interior and architecture of the display, I have taken inspiration from Christian Louboutin’s Fall 2013 window display and artefacts from the 'Ancient Egypt Transformed' exhibition at the Metropolitan Museum of Art in New York to depict an Egyptian architecture for the backdrop of the window display.
What Women Want Mag. 2014. Louboutin's Passion for Egypt. [ONLINE] Available at: http://whatwomenwant-mag.com/2014/09/25/louboutins-passion-for-egypt/. [Accessed 08 January 16].
Pinterest. 2013. Christian Louboutin Egypt Windows. [ONLINE] Available at: https://uk.pinterest.com/pin/71776187784093052/. [Accessed 08 January 16].
Primary Photography for my Task 3 idea
The Metropolitan Museum of Art. (January 2016). Ancient Egypt Transformed. New York
Narrative: Egypt during Cleopatra's reign and death
Peter Paul Reubens. 1615. Cleopatra. [ONLINE] Available at: http://www.peterpaulrubens.org/Cleopatra.html. [Accessed 08 January 16].
Voice of America. 2013. Elizabeth Taylor's 'Cleopatra' Headdress, Jewels to be Auctioned . [ONLINE] Available at: http://www.voanews.com/content/reu-elizabeth-taylors-cleopatra-headdress-jewels-go-to-auction/1702742.html. [Accessed 08 January 16].
Brand: Salvatore Ferragamo SS 15 Collection. I chose this collection because many of the silhouettes used within the collection replicate the colours of Egyptian clothing or styles and they also include the snake skin print. The colour scheme also depicts exoticness, warmth, heat and desert which I thought would be a perfect fit for my narrative. Furthermore, the sleek silhouette of dresses resemble the curves and body of a snake.
Pinterest. 2014. It's snakeskin and funnel necks over at Salvatore Ferragamo. [ONLINE] Available at: https://uk.pinterest.com/pin/433964114067704969/. [Accessed 08 January 16].
Elle. 2014. Salvatore Ferragamo SS15. [ONLINE] Available at: http://www.elle.com.au/runway/ready-to-wear/ss15/2014/9/salvatore-ferragamo-ss15/. [Accessed 08 January 16].
The window display will include mannequins collection however, to include the snake skin print, the models will be presented with ceramic snakes wrapped around their bodies to symbolise Cleopatra's death by the bite of an asp snake and the historical use of the accessory of the snake that signified social class throughout Ancient Egypt. This was because " women (were) believed to have worn live snakes around their necks” as a fashion conscious statement to show that they were from the upper class during the period before Christ (BC) in Ancient Egypt.
Facts and Details. 2013. CLOTHES, FASHION, HYGIENE AND SEX IN ANCIENT EGYPT. [ONLINE] Available at: http://factsanddetails.com/world/cat56/sub365/item1939.html. [Accessed 19 January 16].
The prints used by Ferragamo will be displayed on the surface of the ceramic snake to create a more realistic and creative commodity of the print.
Pinterest. 2014. Photographer: David Page- Model: Rachele @ Major & Brad Pitt Snake- Mua: Charlotte Prevel - Hair: Miwa Moroki [ONLINE] Available at: https://uk.pinterest.com/pin/309059593152363238/. [Accessed 08 January 16].
https://uk.pinterest.com/pin/399905641891719345/
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