Colour Film: FIZZ.RUSH.BUBBLE

So lately during my university course, we were set the project of creating a fashion film based on a certain colour. In a group, with seven other girls on my course, we were given the colour of red, which then led us to research the concept of adrenaline and how this affect youths in society. After doing some in-depth research into the emotion of adrenaline, we then came up with the following concept for our video which was also influenced by a focus group that we carried out with a group of young adults, who had all experienced the feeling of adrenaline after taking illegal substances.


Linking the colour of red with he emotion of adrenaline, inspired us to create a conceptual series of moving images, portraying real experiences of substance use.


Stills from the film:

To avoid visualizing our video in a serious way, we have communicated both the concept and the execution of the video to fit an extremely stylized appeal and to pull on light-hearted emotions and solely scientific reactions, to ensure that our video did not offend anyone in anyway. We also did this because we were aware of the negative connotations associated with drug abuse and this was something that we did not want to make clear at all within the video as we also wanted to make the viewer think about what they were watching but to also find humor along the way.


Enjoy!

Please follow the link to view our colour film- FIZZ.RUSH.BUBBLE

FIZZ.RUSH.BUBBLE

Celebrating the work of Juergen Teller

Following on from my last post, I thought that again, I would share with you some of my own interests in fashion, which heavily influence the work that I produce on my course; Fashion Communication and Promotion at Nottingham Trent University. Therefore, to avoid rambling on, this week I thought I would share with you some of my favourite pieces from the acclaimed photographer, Juergen Teller. An inspiration to all aspiring fashion photographers, Teller has worked with some the biggest names in the industry including Vivienne Westwood, Louis Vuitton and Marc Jacobs, whilst also being the eyes behind the iconic aesthetic that has been visually translated throughout many of Céline's advertising campaigns for the last couple of years. With an over exposed appeal and a relentless attitude towards the visualisation of fashion, Teller's piece offer a sense of urban realism, whilst also being a reflection of the high editorial image that is projected throughout many designer's collections nowadays.

Here is a few of my favourite projects that the photographer has captured during his years in the industry.

Louis Vuitton Series 2 2015 S/S - Spring Summer

Celine 2011 S/S - Spring Summer 

Louis Vuitton Series 4 2016 S/S - Spring Summer

Marc Jacobs 2013 Fall Campaign

Marc Jacobs 2008 S/S - Spring Summer 

Marc Jacobs 2008 S/S - Spring Summer 

Vivienne Westwood 2015 A/W - Autumn Winter

Vivienne Westwood 2009 S/S - Spring Summer

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